Profitability, Customer Relationship Management And Convergence In The Financial Investment Arena - Where Are We Really? (AMIfs - Journal of Bank Cost and Management Accounting)
Making Customer Profitability Work for You
Profitability Myths vs. Reality
How To Use Your Database or Data Warehouse of Profitability Information to Make Better Marketing Decisions (AMIfs - Journal of Bank Cost and Management Accounting)
Should my bank take a more focused approach to specific industry segments?
Should I steer my clients into cheaper delivery channels, such as the Internet?
How risky is it to steer my customers into specific delivery channels?
Should I employ behavioral-based pricing?
If my bank stretches too far in terms of products, will my profitability suffer?
Is my bank mis-classifying our Customer's profitability?
Do you know what drives bank profitability? Take the quiz and find out.
American Banker: Wells Fargo to Expand Supermarket Branching Strategy in the Midwest
American Banker: Grocery Store Branches Increasing at Slower Clip
American Banker: Regional Banking
Atlanta-Journal Constitution: Payroll Debit Card
Atlanta-Journal Constitution: More Bank Fees
Chicago Tribune: Sizing Up Customers
Memphis Business Journal: Banking Business Expands
Wall Street Journal: Alienating Customers
